DATE: December 15, 2015
TO: Mayor and City Council
FROM: City Manager
SUBJECT
Title
Amendment to Agreement for Consulting Services with Dutra Cerro Graden
End
RECOMMENDATION
Recommendation
That Council adopts a resolution authorizing the City Manager to execute an Amendment to Agreement for Consulting Services for Dutra Cerro Graden (DCG).
Body
BACKGROUND
As part of the City's adopted Economic Development Strategic Plan, the City is targeting redevelopment of key properties to provide economic revitalization and opportunities to enhance the community with quality development. In order to evaluate targeted sites, and as previously communicated to Council, the City entered into an agreement for consulting services with Dutra Cerro Graden (DCG) for analysis of: 1) City Center, 2) former Mervyn's Headquarters, and 3) Valle Vista - Mission Boulevard site.
The consultant work completed to date has focused on market feasibility of redevelopment and potential strategic options for the City to explore for development of the catalyst/opportunity sites. A presentation was made to City Council on December 16, 2014. Given the various development options, market timing, and current development activity of the three sites, City Council asked that additional analysis and concept studies be focused on the Valle Vista site located off of Mission Boulevard for the development of a catalyst project in South Hayward.
DISCUSSION
The Valle Vista project is complicated as it has multiple ownerships including the State of California, Hayward Area Recreation District, private owners, and the City of Hayward (see Attachment II). In addition, the site is part of the City's South Hayward Form-Based Code, which provides guidance on development within the Mission Boulevard Corridor. The specialized nature of this scope requires an understanding of project management, site planning and visioning, architecture, market an...
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